Pavilions in an event or trade show present an industry as a whole. It is usually represented by many individual exhibitors in a professional, competitive environment in a prime show floor location, under one national, theme brand or industry. These pavilions serves as a unifying element which makes exhibitors from different countries, industries, cultures and backgrounds to come together and exhibit their products and services. It positions and promotes the exhibitors and their business, products, services and individual brands. It serves as a quality standard for representing the exhibitors and their products as high quality and their businesses as reliable.
Pavilion setting is often preferred by companies exhibiting at international trade shows. These pavilions offer global opportunities without creating the complications of exhibiting overseas with:-
- Language barriers
- Cultural differences
- Currency exchange rates
- Red tape
- Incomprehensible and varying show regulations
- Unreliable local contractors
- Allowing exhibitors to focus on exhibiting objectives
Pavilion organization is often done in cooperation with government agencies and trade associations. Many pavilion organizers provide exhibitors all-inclusive, hassle-free and cost-effective participation options with extensive pre-show, during and post-show support, allowing exhibitors to focus on their market and exhibiting objectives.
Pavilions are designed to assure exhibitors and supporting organizations get the most of the trade show participation by the services that are often provided by the pavilion organizers. Here are some of the services:
- Strong national/industry/theme branding
- Focal point for exhibitors’ target audiences
- Prime show location
- Market support from government agencies and industry organizations
- Pre-show promotion
- Business Lounge with meeting space and hospitality services
- Wi-Fi Internet access
- Bi-lingual staff
- Daily cleaning
- Expert pre-event, during and post-event guidance, service, support and logistical coordination.
Sponsoring of pavilions at an international event or a trade show puts a business or organization in front of all show attendees, generating awareness & media exposure, improving brand image, visibility and retention. Sponsoring of pavilions can be distributed across social media, newspapers, magazines, radio, and TV. Unlike other means of advertising that caters to the general audience, trade shows cater to a specific and targeted audience. It is more economical and practical compared with other advertising mechanisms available.
Sponsorship opportunities can be seen in many forms some of them are listed below:-
- Pavilion renamed “Title Sponsor Pavilion”
- Priority booth selection (for exhibiting Sponsor)
- Recognition and brand integration in all Pavilion exhibitor communications
- Sponsor name/brand/message/images displayed throughout Pavilion
- Hanging aisle banners
- Carpet imprint
- Pavilion staff clothing
- Branded bag/literature distribution
- Pre-show invitation to targeted attendees
- Branded Hospitality & Meeting Lounge
- Food and beverages items
- Food service items
- Pavilion Ribbon-Cutting Ceremony
- Co-branded Hospitality Function
- Co-branded Press Conferences
Gurdasmal Hospitality & Consultancy Services is the best organizer of India pavilion in events abroad. The company is well known in Delhi & NCR for its splendid services in this sphere. It provides the services of fabrication & branding of stalls at an event. It is the sole company that not only provides the facility of online promotions but also does physical and direct promotions of the event.
The company also makes possible the availability of all the things required to attend medical events. Whether it is ticket requirements, hotel requirement or any other requirement, everything is precisely managed. Organizing B2B meetings is also another specialized service that the company provides.
The company also provides opportunity to the talented youth to have on the job training by providing them task in the event. In this way they learn and earn as well. People in search of jobs can find ample opportunities through the company to portray their talents. It also provides with the services of Operations & Management of events in India & Abroad and is a potential organizer of CME (Continuing Medical Education).
The company facilitates golf carts and shuttle services for events. It is renowned service provider in Noida. The company is a trusted brand name & is very dedicated and efficient in the market. It is the best manpower service provider in Delhi & NCR. It also deals with providing spectacular services in the field of Healthcare, Wellness, Tourism and Hospitality.